Google Analytics Set Up – Step by Step Guide to Audit it.
A large number of Google Analytics setups we have come across are either broken or are not setup properly. If the setup is not right then why even look at the data since it is not going to be correct.In this course I will teach you how to ensure that your Google Analytics configuration is correct so that you can be confident about the data it collects.In this course I will walk you through the steps of validating your Google Analytics setup and Configuration. Don’t waste your time analyzing Google Analytics data before you have gone through this course. This is a must have course for anybody who uses Google Analytics. There are too many people wasting time and resources on reporting and optimization before having fixed the measurement part.However, the issue with this out of the box setup is that accounts often contain spam sessions, internal sessions, no or little goal tracking and inaccurate e-commerce tracking. As a result, this can mean inaccurate measurement and can make it harder to identify and debug website issues.